The Secret Product Placement in ‘Red Notice’ Will Make Ryan Reynolds and Dwayne Johnson Even Richer

More than 4.2 million households tuned in to watch the Netflix release of Red Notice starring Ryan Reynolds, Dwayne Johnson, and Gal Gadot. Despite the film being the biggest debut for the streaming channel to date, viewers could not help but notice the blatant product placement.

The underwhelming blockbuster featured more than 70 products. The liquor brands owned by Johnson and Reynolds earned a prominent place onscreen, providing both with a priceless advertising opportunity. The A-listers not only made a hefty salary on the Netflix film, but they stand to earn a lot of money from increased sales of their products.

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The Secret Product Placement in ‘Red Notice’ Will Make Ryan Reynolds and Dwayne Johnson Even Richer

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